Below are 6 key factors to optimise for screen readers' user experience. When navigating a web page with a screen reader, the user can jump through content types using the TAB or arrow keys. When building digital products, we should always look to structure the HTML in a way that makes sense to a screen reader first, before changing the visual design of the page using CSS.Īnother huge frustration for users who use a screen reader is a lack of context. Sighted users can take in many visual cues when browsing a webpage by quickly scanning content, but screen readers are limited to delivering content determined by the order of elements. Screen readers present content to users with one piece of information at a time. Navigational and Organisational Considerations The following section will take you through the main consideration you need to make to ensure that your products are optimised for screen readers including the content structure and media elements you need to consider, sourced from our team of web development experts. Optimising Accessibility for Screen Readers Not only will this improve your overall approach to product design, but it will also make sure your efforts to champion accessibility extend past desktop. This is exactly why accessibility so often gets forgotten about.įurthermore, as technology advances and we are increasingly relying on our mobile devices, it is fundamental we start looking to design from a mobile-first perspective. Typically the HTML code, website structure and alt attributes can often go unnoticed to sighted people. That is why it is crucially important that products are designed with accessibility in mind. They read out text and HTML code to give the user an understanding of the structure and content of the site. Screen reader software allows blind and visually impaired users to engage with online content. Follow these principals and ensure you are giving equal opportunity to all. Whether it is on your website, an application, or any other piece of software you own. In this article, we’re going to cover the absolute essential best practices for optimising your digital products for screen readers. The NHS has revealed that there are 360,000 blind or partially sighted people and almost 2 million living with some form of sight loss in the UK alone. Focusing on needs and solving problems is what we aim to do, but all too often design thinking falls flat on accessibility. As digital product designers, we owe it to our users to provide a great UX above all else.
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